SBE Beauty

What's in it, and how to use it

Every SBE formula is 100% vegan and Leaping Bunny certified. Short lists, skin-friendly bases, and pigment that behaves when you blend it with a finger.

Never in our formulas

  • Parabens
  • Phthalates
  • Synthetic fragrance
  • Talc
  • Mineral oil
  • Animal-derived ingredients

blush crème

Our hydrating blush crème is an easy-to-use product that adds a natural flush of color to your cheeks. Use applicator to apply a small amount to your cheeks and blend out using your fingertips, brush or makeup sponge to achieve your desired glow. 4.0g ℮ / 0.14 fl oz

  • Tap: Two dots on the apples of your cheeks, one on each eyelid if you're feeling it.
  • Blend: Circles with your ring finger, outward and up toward your temple.
  • Done: Add a second layer for night. That's the whole technique.

Full INCI list is printed on the carton and shown on the product page.

brow gel

The brow gel you know and love, now in clear and two new tinted shades. All deeply hydrating and conditioning, while giving your brows a hold that lasts all day.  bubble for a clear, transparent hold. no white cast.  pebble for a medium, soft brown tint.  twig for a bold and defined look. 5.2g ℮ / 0.18 fl oz

  • Brush up: Short upward strokes from the inner brow outward.
  • Shape: Sweep the tail flat toward your temple.
  • Leave it: No setting, no second product. Fifteen seconds.

Full INCI list is printed on the carton and shown on the product page.

lip oil

Now in three luxe shades - this nourishing oil cushions lips with lasting hydration and a glossy, non-sticky finish. Wear it alone for natural shine or layer over your favorite lip color for added glow. 8.0g ML / 0.27 fl oz

  • Glide: Straight from the applicator, no liner, no mirror.
  • Press: Rub your lips together once. Truly once.
  • Repeat: Whenever. It's the reapply-forever kind.

Full INCI list is printed on the carton and shown on the product page.

scrunchie duo

Set of two oversized scrunchies to elevate your everyday hairstyles. Woven label, hand wash only.

  • Twist: Hair up. Step one of every 5-minute routine.

Full INCI list is printed on the carton and shown on the product page.

bronze crème

Our bronze crème is buildable, melts into skin, and is impossible to mess up. This silky balm has a natural, satin finish that melts into skin for an undetectable, effortless warmth. For the easiest, most natural, and streak-free wash of warmth, use it with the bronzer brush.

  • Swipe: Along the top of your cheekbones, up into the hairline.
  • Bridge: A whisper across the nose and the edge of your forehead.
  • Buff: Fingers or the Bronzer Brush. Twenty seconds, tops.

Full INCI list is printed on the carton and shown on the product page.

bronzer brush

Perfect companion to your bronze crème, the bronzer brush, is an ultra soft brush designed to seamlessly diffuse your bronze crème on high points to achieve a natural, sunkissed application.

  • Buff: Small circles wherever the sun would hit.

Full INCI list is printed on the carton and shown on the product page.

bronze & brush duo

Designed to pair together for effortless application, the bronzer brush is shaped to help diffused bronze crème along the high points of your face. Choose your favorite shade of bronze crème for a warm glow and natural sculpting.

  • Swipe and buff: Cheekbones, nose, hairline.

Full INCI list is printed on the carton and shown on the product page.

the robe

100% cotton loop terry yarn die, woven to feel like a warm hug the second you put it on. It catches every drop fresh out of the shower and keeps you cozy whenever you need it to.  split sizing for a versatile, oversized look.  treat her gently. cold machine wash with like colors, no bleach. hang to dry and iron on low heat if needed, skip the tumble dryer.

  • Wear: Coffee. Blush. Out the door.

Full INCI list is printed on the carton and shown on the product page.

JOIANA x SBE seahorse bag charm

A little lip oil, a little jewelry. For the first time ever, our seahorse lip oil comes in a mini squeeze tube, made to clip on and go. We teamed up with Joiana, the sister-founded jewelry brand from San Diego, to turn it into a beaded bag charm in green, blush and coral, finished in gold with a clear seahorse. Clip it to your bag, belt loop or keys. Every keychain comes in the Joiana x sbe pouch. Limited edition. 5.0 ml / 0.17 fl oz.

  • Clip: Onto whatever you actually leave the house with.

Full INCI list is printed on the carton and shown on the product page.